October turned out to be a busy month for Captain Bob and
the crew. As they say time goes by fast when you’re having fun, well when your
old (or getting old) apparently time goes by fast whether you’re having fun or
not. We missed the October Blog entry but in reality, I don’t think anybody
will hold that against me except maybe perhaps Google and the other search
engines that apparently like to see lots of entries! We were kept busy this past month by attending a couple of the
major outdoor furniture shows, one in Chicago and the other in High Point, NC
plus a bunch of family functions as October is filled birthdays a plenty, mine
included. As for the outdoor furniture
shows , we enjoy attending these in order to seek out new products and to touch
base and talk face to face with the vendors that we talk to over the phone on a
daily basis but rarely get to meet. We will be adding new products to our line in the coming months and I will feature some
of them on future blogs.
PatioandYards.com has had a very slow month and when looking
into the reason for slow sales it has been pointed out and has come to our
attention that our website really is not being seen by the major search engines.
I guess the sales that we have had, have been more or less, “happy accidents”. SEO or Search Engine Optimization is the term
used that describes how a website is positioned for the search engines to find
not only the site itself but also the products that are on the website. We
started approximately two weeks ago and our staff is feverishly working to
update our content to fall in line with SEO guidelines. From all that I have
learned, we may not see results and increased traffic for possibly 6 months.
I really don’t know why I am telling you all this except
perhaps for the benefit of those that are following our blog as they are
interested in our project boat Sinbad and want to see the restoration started.
Unfortunately, Sinbad will have to be put on the back burner until we can get
our SEO ducks in a row.
